When Clients Judge You – Everything Matters

Sunday saw me judging the NABBA/ WFF Victorian Bodybuilding and Model Championships.

It was a huge day full of fake tan, teeny tiny outfits and more diamontes than an Elvis Presley convention.

A great day, amazing physiques and a stack of talent in the showmanship rounds.

Judging is not easy, it is always subjective, arguments break out, competitors are on stage for what seems like an eternity, all for 9 people to judge them and give them glory and a plastic trophy.

But the one thing that constantly stuck out to me as an important lesson is ‘everything matters’

Obviously physique matters, but so does choice of outfit, hair style, tan, deportment and presentation.

Because it is judge on the physique presented with the least amount of flaws, for some catergories when trying to decide between the placings, it could come down to the tiny details, like a broken finger nail or streaky tan.

It is a reminder that in business, you are judged on everything, everything matters.

From your website, to your uniform, to the way you present your paperwork, all of these things are going to make an impact about what your potential clients think about you.

So stop for a minute today and think about whether or not your business presentation would allow you to take out first place.

And if not, where are you lacking?

For those of you not sure, send me a message, I am happy to put on my judges hat and give you a ranking and feedback, maybe a plastic trophy if your nice.

About the Author Eve

Eve John is a multi-awarded business owner, speaker, #1 bestselling author and marketing strategist specialising in service based businesses. She is the creator of the awarded Fully Booked Tradies Quote Conversion System and StatusFaction System and has been called Australia’s leading tradie marketer with her second book HI VIZ BIZ hitting #1 on the best sellers list on Amazon Australia. Eve has spoken live on stage in front of crowds ranging from 20 to 1,000. She has shared the stage with some of Australians best speakers and leading world experts. Her clients have included Swisse, Commonwealth Bank and Fitness First among many others.